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Author  |
Lise Ann St. Denis; Leysia Palen; Kenneth M. Anderson |

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Title |
Mastering social media: An analysis of Jefferson County's communications during the 2013 Colorado floods |
Type |
Conference Article |
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Year |
2014 |
Publication |
ISCRAM 2014 Conference Proceedings – 11th International Conference on Information Systems for Crisis Response and Management |
Abbreviated Journal |
ISCRAM 2014 |
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Pages |
737-746 |
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Keywords |
Floods; Human resource management; Information science; Information systems; Risk management; Crisis informatics; Emergency management; Public information; Social media; Trusted volunteers; Social networking (online) |
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Abstract |
We report on the social media communications and work practices of the Jefferson County Type III Incident Management Team during the September 2013 Colorado Floods. In this case study, we examine flood-related communications across three platforms: Facebook, Twitter, and the team's blog for insight into how this innovative team coordinated their communications to meet the information needs of a community outside of the media spotlight. Using a mixed method approach of interviews and social media content analysis, we describe their online behaviors in relation to the needs of the emergency response as a whole. We report on adaptations to their work practice that allowed them to extend traditional communications with social media to create an integrated communication plan. Finally, we look to the team's experiences for direction in how to use social media in emergencies generally. |
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Address |
ATLAS, Project EPIC, University of Colorado, Boulder, United States; Computer Science, Project EPIC, University of Colorado, Boulder, United States |
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Publisher |
The Pennsylvania State University |
Place of Publication |
University Park, PA |
Editor |
S.R. Hiltz, M.S. Pfaff, L. Plotnick, and P.C. Shih. |
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Language |
English |
Summary Language |
English |
Original Title |
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Series Volume |
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Series Issue |
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Edition |
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ISSN |
2411-3387 |
ISBN |
9780692211946 |
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Track |
Social Media in Crisis Response and Management |
Expedition |
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Conference |
11th International ISCRAM Conference on Information Systems for Crisis Response and Management |
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Notes |
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Approved |
no |
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Call Number |
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Serial |
969 |
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