Gabriela C Barrera, & Maria C Yang. (2019). Evaluation of Digital Volunteers using a Design Approach: Motivations and Contributions in Disaster Response. In Z. Franco, J. J. González, & J. H. Canós (Eds.), Proceedings of the 16th International Conference on Information Systems for Crisis Response And Management. Valencia, Spain: Iscram.
Abstract: With the growth of social media and crowdsourcing in disaster response, further research is needed on the motivations
and contributions of digital volunteers. This study applies a user-centered design approach to understanding how we
might make better tools to support digital volunteers. This user-centered design approach involves stated preference
elicitation methods through an online survey to understand what digital volunteers want in such tools. Through
choice-based conjoint analysis, we contribute to mixed-methods research to gain additional insight into motivations
and user preferences for a set of design features that might be incorporated into an online tool specifically for digital
volunteers. Initial results show preferences for measures of success that were not monetary, which aligned with
directly stated motivations for volunteering. Our findings corroborate with previous research in that feedback to
volunteers is very important, as well as being able to measure the impact of their work.