Marion Lara Tan, Oshada Senaweera, Asanka Gunawardana, Mohamed Rasith, Mohamed Suaib, Theepika Shanthakumar, et al. (2023). New Zealand COVID Tracer App: Understanding Usage and User Sentiments. In V. L. Thomas J. Huggins (Ed.), Proceedings of the ISCRAM Asia Pacific Conference 2022 (pp. 89–102). Palmerston North, New Zealand: Massey Unversity. Abstract: The NZ COVID Tracer app is a part of Aotearoa New Zealand (NZ) Government’s strategy to manage the COVID-19 pandemic. This paper investigates people’s usage and sentiment on the app from its release in May 2020 to the end of 2021. Descriptive analysis of app data and sentiment analysis on user review data were used. The results show that before March 2021, the overall sentiment on the app was negative but gradually improved over time. The passive Bluetooth-tracing feature is utilised more consistently than the anual features. However, the increased proportion of positive sentiments is seen to increase with active app use. Results highlight the consistency of the Bluetooth-tracing feature but do not discredit the importance of manual interaction, as active use can improve the perception of the app. Insights from this study will be helpful as apps adapt to the changing context of the ongoing COVID-19 pandemic. Keywords: Mobile Apps; COVID-19 Response; Sentiment Analysis; User Reviews; App Store Data Track: Healthcare During Emergencies and COVID-19 Share to FB \| Save citation: RTF PDF LaTeX \| Export record: Atom XML MODS XML OAI_DC XML ODF XML SRW_DC XML SRW_MODS XML

Abstract: The NZ COVID Tracer app is a part of Aotearoa New Zealand (NZ) Government’s strategy to manage the COVID-19 pandemic. This paper investigates people’s usage and sentiment on the app from its release in May 2020 to the end of 2021. Descriptive analysis of app data and sentiment analysis on user review data were used. The results show that before March 2021, the overall sentiment on the app was negative but gradually improved over time. The passive Bluetooth-tracing feature is utilised more consistently than the anual features. However, the increased proportion of positive sentiments is seen to increase with active app use. Results highlight the consistency of the Bluetooth-tracing feature but do not discredit the importance of manual interaction, as active use can improve the perception of the app. Insights from this study will be helpful as apps adapt to the changing context of the ongoing COVID-19 pandemic.

Keywords: Mobile Apps; COVID-19 Response; Sentiment Analysis; User Reviews; App Store Data

Track: Healthcare During Emergencies and COVID-19

| Save citation: RTF PDF LaTeX

| Export record: Atom XML MODS XML OAI_DC XML ODF XML SRW_DC XML SRW_MODS XML