Yang Zhang, William Drake, Yuhong Li, Christopher Zobel, & Margaret Cowell. (2015). Fostering Community Resilience through Adaptive Learning in a Social Media Age: Municipal Twitter Use in New Jersey following Hurricane Sandy. In L. Palen, M. Buscher, T. Comes, & A. Hughes (Eds.), ISCRAM 2015 Conference Proceedings ? 12th International Conference on Information Systems for Crisis Response and Management. Kristiansand, Norway: University of Agder (UiA).
Abstract: Adaptive learning capacity is a critical component of community resilience that describes the ability of a community to effectively gauge its vulnerability to the external environment and to make appropriate changes to its coping strategies. Traditionally, the relationship between government and community learning was framed within a deterministic paradigm. Learning outcomes were understood to result from the activities of central actors (i.e., government) and flow passively into the community. The emergence of social media is fundamentally changing the ways organizations and individuals collect and share information. Despite its growing acceptance, it remains to be determined how this shift in communication will ultimately affect community adaptive learning, and therefore, community resilience. This paper presents the initial results of a mixed-methods research effort that examined the use of Twitter in local municipalities from Monmouth County, NJ after Hurricane Sandy. Using a conceptual model of organizational learning, we examine the learning outcomes following the Hurricane Sandy experience.
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Yuhong Li, & Christopher Zobel. (2016). Small Businesses and Social Media Usage in the 2013 Colorado Floods. In A. Tapia, P. Antunes, V.A. Bañuls, K. Moore, & J. Porto (Eds.), ISCRAM 2016 Conference Proceedings ? 13th International Conference on Information Systems for Crisis Response and Management. Rio de Janeiro, Brasil: Federal University of Rio de Janeiro.
Abstract: The recovery of small businesses from a disaster is critical to community recovery. Such businesses can be extremely vulnerable to disasters, particularly because they often occupy a single location and have a localized customer base. Although social media is an effective platform for information dissemination, and has been extensively used in a disaster context, the way in which small businesses use social media in this context, and the effectiveness of those efforts, are still not well understood. With this in mind, this paper uses the 2013 floods along the Front Range in Colorado as a case study to help improve our understanding of how small businesses use social media in disaster situations. Characterizing the organizations' behavior involves using both qualitative and quantitative approaches, and the paper focuses on an initial qualitative analysis.
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