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The Tweet Before the Storm: Assessing Risk Communicator Social Media Engagement During the Prodromal Phase – A Work in Progress
Kathleen Moore
Tina Comes, F.B., Chihab Hanachi, Matthieu Lauras, Aurélie Montarnal, eds
Social media during the prodromal phase of the crisis lifecycle is critically understudied in the academic literature, as is the understanding of the role of engagement in these mediums by crisis responders and managers in helping the public prepare for a crisis event. This study analyzed 2.8 million tweets captured prior to the landfall of Hurricane Sandy. Risk communicators were identified and their tweets assessed for characteristics in the strategic use of Twitter and their levels of engagement with the general public. This work in progress provides a foundation for a longitudinal studyanalyzing future crisis events and measuring the growth of expertise and engagement in social media by crisis communicators.
openurl:?ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fidl.iscram.org%2F&genre=proceeding&title=The%20Tweet%20Before%20the%20Storm%3A%20Assessing%20Risk%20Communicator%20Social%20Media%20Engagement%20During%20the%20Prodromal%20Phase%20-%20A%20Work%20in%20Progress&stitle=Iscram%202017&issn=2411-3387&date=2017&spage=705&epage=714&aulast=Kathleen%20Moore&pub=Iscram&place=Albi%2C%20France&sid=refbase%3AISCRAM
url:http://idl.iscram.org/show.php?record=2058
citekey:KathleenMoore2017
citation:Kathleen Moore. (2017). The Tweet Before the Storm: Assessing Risk Communicator Social Media Engagement During the Prodromal Phase – A Work in Progress. In eds Aurélie Montarnal Matthieu Lauras Chihab Hanachi F. B. Tina Comes (Ed.), Proceedings of the 14th International Conference on Information Systems for Crisis Response And Management (pp. 705-714). Albi, France: Iscram.
2017
ConferencePaper
text
Risk communication
crisis response
social media
Twitter
file:http://idl.iscram.org/files/kathleenmoore/2017/2058_KathleenMoore2017.pdf
Iscram
English
2411-3387
Proceedings of the 14th International Conference on Information Systems for Crisis Response And Management
2017
705
714
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