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Author  |
Shane Halse; Jomara Binda; Samantha Weirman | ||||
| Title | It's what's outside that counts: Finding credibility metrics through non-message related Twitter features | Type | Conference Article | ||
| Year | 2018 | Publication | ISCRAM 2018 Conference Proceedings – 15th International Conference on Information Systems for Crisis Response and Management | Abbreviated Journal | Iscram 2018 |
| Volume | Issue | Pages | 516-528 | ||
| Keywords | Twitter; social media; trust | ||||
| Abstract | Social media data, such as Twitter, enables crisis response personnel and civilians to share information during a crisis situation. However, a lack of information gatekeeping processes also translates into concerns about both content and source credibility. This research aims to identify Twitter metrics which could assist with the latter. A 2 (average number of hashtags used) x 2 (ratio of tweets/retweets posted) x 2 (ratio of follower/followee) between-subjects experiment was conducted to evaluate the level of influence of Twitter broker metrics on behavioral intention and the perception of source credibility. The findings indicate that follower/followee ratio in conjunction with hashtag usage approached a significant effect on perceived source credibility. In addition, both Twitter awareness metrics and dispositional trust played an important role in determining behavioral intentions and perceived source credibility. Implications and limitations are also discussed. | ||||
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| Corporate Author | Thesis | ||||
| Publisher | Rochester Institute of Technology | Place of Publication | Rochester, NY (USA) | Editor | Kees Boersma; Brian Tomaszeski |
| Language | English | Summary Language | English | Original Title | |
| Series Editor | Series Title | Abbreviated Series Title | |||
| Series Volume | Series Issue | Edition | |||
| ISSN | 2411-3387 | ISBN | 978-0-692-12760-5 | Medium | |
| Track | Social Media Studies | Expedition | Conference | ISCRAM 2018 Conference Proceedings - 15th International Conference on Information Systems for Crisis Response and Management | |
| Notes | Approved | no | |||
| Call Number | Serial | 2128 | |||
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